Privacy and Cookie Policy

This Privacy Policy governs the manner in which Ideal Power collects, uses, maintains and discloses information collected from users (each, a “User”) of the idealpower.co.uk website (“Site”). This privacy policy applies to the Site and all products and services offered by Ideal Power.Personal identification information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.We will also collect information from the Google Analytics features that you have implemented based on Display Advertising (e.g. Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration or Google Analytics Demographics and Interest Reporting).
Using the Ads Settings, visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads.

 

Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Web browser cookies and cookie control
This site uses some unobtrusive cookies to store information on your computer. Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

 

What are web beacons and pixel tags?

These are similar to cookies and allow us to collect information about how you use our website and help us to offer you the best service.  We may use web beacons and pixel tags alongside cookies both on our website and in any emails we sent to you.

Again, web beacons and tags are commonly used across many websites and do not harm your computer system.

Further information can be found at http://www.allaboutcookies.org/web-beacons/

 

Analytical Data

We carry out research and analysis into usage and activities on our website.   This is used to help us improve our service.  We may record any of your activity on our website including information such as which pages you visit and how you interact with the website.  We may ask a third party to record this information on our behalf and cookies may be used for this purpose, however only your first name will be recorded and no other personal information you enter on our website (such as your full name or contact details) will be recorded by the third party.

This website also uses Google Analytics to allow us to monitor how users use our website including Remarketing and Advertising Reporting Features. As part of this activity, if you have a Google account and have allowed Google to associate your web and app browsing history so that you may receive personalised ads then Google may collect a Google identifier which allows them to identify your Google account when you are using this website. Please refer to our cookie policy for details of the cookies that are used in relation to Google Analytics activity. If you require further information or wish to opt out of Google Analytics Remarketing and Advertising Reporting Features then please visit Google’s currently available opt-outs.

 

Session recording

We may use third-party tools to record your interaction on this website or our mobile app, including recording mouse clicks/taps, mouse movements, page scrolling and text entered into forms. This data is used by us in order for us to constantly improve our experiences.

 

How we use collected information
Ideal Power may collect and use Users personal information for the following purposes:

– To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently.
– To personalize user experience
We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
– To improve our Site
We may use feedback you provide to improve our products and services.
– To process payments
We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.
– To send periodic emails
We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.

How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures.

How can I stop cookies and what effect will this have?

Please refer to your browser’s ‘help’ facility for information on how to enable and disable cookies.

If cookies are already on your system, you can delete them – For more information on cookies and deletion of cookies please visit: http://www.allaboutcookies.org/manage-cookies

Please be aware that deleting certain cookies can result in difficulties when navigating around sites.

Sharing your personal information
We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Changes to this privacy policy
Ideal Power has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
Ideal Power
idealpower.co.uk
Ideal Power Ltd
Ideal House
Tree Beech Enterprise Park
Gunn
Barnstaple
Devon
EX32 7NZ
England
United Kingdom
+44 (0)845 260 3400
Salessupport@idealpower.co.uk